Featured Package Panel(s)
Featured Accessory Panel(s)
Specs
Reviews
FAQs
Support
Product Page Content Hierarchy
Top Navigation
Hero Panel
Product name, tagline (optional) reviews, BUY CTA, and environment image that portrays the use case.
Product Name
TAGLINE
Feature Description
Overview Bullets
Summarize most/all key features in a few words, with the ability to elaborate more via tooltip.
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Header
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Header
Feature/Technology Panel(s)
Multiple panels that tell the story of key product features/benefits. Should be brief, and only cover the most important 3-4 features.
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Header
Try in store
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GO
Footer
UGC Panel
Optional use of Curalate component to pull in relevant customer content.
"Try In Store" Panel
Functionality TBD, but direct users to a store search for that product category.
Can potentially be moved up for products that require more in-person demonstration
BUY NOW $xxx
Feature Description
Feature Description
Feature Description
Feature Description
Feature Description
Feature Description
Feature Description
Photography
Silo and environmental photogrphy showing product details and situational use cases. Doesn't have to use the gallery component, but could.
Imagery can also be placed in other spots on the page, at designer discrection.
Accessories Panel(s)
TBD how these will be integrated once the page CTAs link to the BUY overlay instead of the eCommerce page.
Package Panel(s)
TBD whether/how we will feature packages here.
Photography
Standard Details Panels
Same content currently on all product detail pages.
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Header
"Elevator Pitch" Panel
Introductory statement about the product.
Product Name
TAGLINE
BUY NOW $xxx
Bottom CTA Panel
Restates the basic product information from the top panel.